Ellora: Premium Tiles and Surfaces Brand Identity
A premium identity system for tiles, surfaces, showroom appeal, and architect-facing trust.
About
Ellora needed a brand language that could make tiles and surfaces feel aspirational before a customer ever touched the material or entered the showroom.
We developed a warm, refined identity with a showroom-first visual system, elegant collateral and interior-led digital storytelling.
The brand now has a consistent presence across facade, stationery, product communication and web-led discovery.
Industry
Tiles & Surfaces
Services
Brand Strategy
- Positioning for a premium surfaces and showroom brand
- Tone and visual direction built around warmth and craft
- Identity system that supports both retail and trade buyers
- Brand story shaped for material quality and trust
Visual Identity
- Logo and typography system for elegant recall
- Color palette inspired by interiors and natural finishes
- Stationery, packaging and document applications
- Showroom signage concepts for strong first impressions
Digital Experience
- Website direction for collections, spaces and inquiries
- Image-led layouts for interior and material storytelling
- Clear pathways for homeowners, designers and builders
- Responsive structure for mobile showroom browsing
Launch Assets
- Collateral system for dealer and customer communication
- Social templates for product and collection highlights
- Reusable layout rules for campaigns and offers
- Consistent brand application across print and digital
Ellora's identity is built like a showroom experience: warm light, material detail and clean presentation. The branding makes the business feel premium and approachable at once, helping customers imagine surfaces as part of a complete interior story.
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Need a brand system that works beyond the logo?
We shape identity, website direction, and customer-facing touchpoints so your brand feels consistent wherever people meet it.